Search found 286 matches

by fomayof928@mowline
Tue May 20, 2025 10:32 am
Forum: Telemarketing Data
Topic: Benedict Evans who talks about
Replies: 0
Views: 232

Benedict Evans who talks about

It's just to my mind, right now where there are artificial intelligence tools, it's one of those perfect uses because when you've got a list that big, it's actually really fast to do a quick human pass on it and just look down the list and go, "Yeah, they all look good." It would be much faster to ...
by fomayof928@mowline
Tue May 20, 2025 10:31 am
Forum: Telemarketing Data
Topic: What are GA4 Audiences and how can you use them?
Replies: 0
Views: 141

What are GA4 Audiences and how can you use them?

So, as I said, my name is Will Critchlow. I am the founder of SearchPilot. It was great talking to you today. Enjoy your day.
GA4 has a lot of interesting features - some that were similar to Universal Analytics, but are now better. One of these features is Audience, which many people are using just ...
by fomayof928@mowline
Tue May 20, 2025 10:31 am
Forum: Telemarketing Data
Topic: So audiences are segments basically on steroids.
Replies: 0
Views: 143

So audiences are segments basically on steroids.

It's not going to ruin the data or something. They are totally harmless. So go ahead and try some audiences after I've given you these options of what you can do. But of course, watch me to the end first. All right. So what are GA4 Audiences? You may remember in our favorite tool, Universal ...
by fomayof928@mowline
Tue May 20, 2025 10:31 am
Forum: Telemarketing Data
Topic: It's really neat to see people sort of see themselves in the audience
Replies: 0
Views: 138

It's really neat to see people sort of see themselves in the audience

them as reports in the GA4 interface. They are also available in the GA4 API. So you can export them out of GA4 and do interesting things with them in other tools, which I'm going to talk about when I get to the column I'm standing in front of right now. So you can also use them in real-time reports ...
by fomayof928@mowline
Tue May 20, 2025 10:30 am
Forum: Telemarketing Data
Topic: So I would recommend doing that Phone
Replies: 0
Views: 130

So I would recommend doing that Phone

If someone clicks on a video and it's a built-in YouTube video that will play, you'll have an event called Video_Start. This event will have parameters, such as what video they were watching, where they paused, how far they traveled through the video. So there are all kinds of things available to ...
by fomayof928@mowline
Tue May 20, 2025 10:30 am
Forum: Telemarketing Data
Topic: I think this part is probably not that useful right now.
Replies: 0
Views: 138

I think this part is probably not that useful right now.

So they're either in or out, just like high school. So for a dynamic audience, you can choose whether you want to be dynamic or static, and it will also depend on the type of audience you're creating.
I think there are going to be more features added to static vs dynamic in the future. So I don't ...
by fomayof928@mowline
Tue May 20, 2025 10:30 am
Forum: Telemarketing Data
Topic: One of the things I always encourage users
Replies: 0
Views: 212

One of the things I always encourage users

So a nice, simple way of reporting them is to say that 80% of people who started Module One actually finished it this week, next week, the week after that. So it's really neat to mobilize the audience. I wrote AUD_ here because we always preface any event name for our audience triggers with an AUD ...
by fomayof928@mowline
Tue May 20, 2025 10:29 am
Forum: Telemarketing Data
Topic: We are only reviewing based on this wedding audience.
Replies: 0
Views: 133

We are only reviewing based on this wedding audience.

You will no longer sell them. But if you've said an add-on package or something, you can take people who are already existing customers, people who can only buy the add-on because they already have the basic package, and then look at them specifically away from everyone else when you're looking at ...
by fomayof928@mowline
Tue May 20, 2025 10:26 am
Forum: Telemarketing Data
Topic: It's a really great way to evaluate
Replies: 0
Views: 122

It's a really great way to evaluate

So, for example, even if it's not a learning platform, if your website has video content, create an event based on people who have watched three plus videos on your site, maybe just started them or halfway through, it's up to you how you want to set it up. But then look at that audience compared to ...
by fomayof928@mowline
Tue May 20, 2025 10:25 am
Forum: Telemarketing Data
Topic: So I think that's also a really effective way
Replies: 0
Views: 134

So I think that's also a really effective way

Or, "We're counting everyone who's already converted," right? Just get it out there. Focus on who you can potentially sell to rather than everyone who has ever been on your website. Then you can also compare the audience. So as I mentioned, you can say, "People who do this are more likely to convert ...