In addition to the big shots, there are plenty of more niche or micro influ australian business email list encers worth exploring for brand partnerships during this year’s Women’s World Cup.
Top tip: Our ultimate guide to influencer marketing will tell you all you need to know about striking up brand partnerships that will offer the best possible return on investment (ROI).
This year’s World Cup offers a great opportunity to create campaign messaging that serves as a real catalyst for positive change, while inspiring a whole new generation of empowered female sporting professionals.
To win over your audience, you need to strike the balance between impactful, inspirational, and playful content. Remember, you can convey a meaningf
ul message while still tapping into the giddy excitement of the beautiful game. Brands that achieve this balance are likely to score the best results.
U.S. Soccer’s World Cup 2023 marketing campaign, for instance, sports the inspirational