In addition, providing special benefits and preferential treatment systems exclusively for fans is also an effective measure to strengthen fans' attachment. Winning the trust of fans It is also important not to betray the trust of your fans. In the event of a product defect or transaction trouble, respond quickly and sincerely, and be careful not to damage the value of your company or brand. In addition, be sure to proactively disclose information related to the product, such as the production and manufacturing process and the developer's profile, in order to build a relationship where your fans can continue to use your products and services with peace of mind.
[Case Study] Nagoya Grampus Marketing: Three Years of History turkey telegram database Download the document Points to keep in mind when engaging in fan marketing There are some things to keep in mind when engaging in fan marketing. In order to turn your fans into a solid sales base, it's important to take the following three points into consideration. A fan base develops over time A fan base takes time to develop, and is not something that you can expect short-term results from.
Increasing your fan base and winning their trust are both measures that require careful and time-consuming effort. Even if you rush to see results and plan campaigns to encourage repeat purchases, the effect will be limited. It is important to listen to what your fans have to say while steadily continuing to implement measures to strengthen the empathy, attachment, and trust of your fans. It is important to fully communicate within your company that fan marketing is a time-consuming initiative.
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