Featured Articles in Content Marketing Spanish

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By 2014, 80% of companies will invest in Content Marketing
This article describes the expected growth of content marketing among companies, as well as the budget they will allocate for this type of action. It highlights the importance of quality content, a fact that Google is giving more importance to every day in Spanish Content Marketing.

Hispanic Content Marketing: The Market Challenge for 2014
Another key factor that is gaining nurses email list strength in recent times is Content Marketing in Spanish . As we see in the article: “ Content Marketing Hispano: the market challenge for 2014 ”, this segment will become one of the most important. The expected growth rate for this market is a key factor to take into account for the marketing strategies of companies in the sector.

5 Content Marketing Success Stories
In the article “ 5 Content Marketing Success Stories ” we offer 5 examples of brands that have achieved great success with a content campaign, such as Mamá Luccheti. The Chilean food brand, which has created a video on YouTube that has achieved great virality, offering a clear, different message, and in the right medium. We also talk about the cases of the brands Colgate, El Gourmet, Unilever and Vorterix. They are worth mentioning.

Success stories: MadeiraMadeira (Ecommerce)
Another good example of success is the Brazilian company Madeira Madeira, which after carrying out a Content Marketing campaign with Genwords, has achieved its main objective: increasing traffic to its website. As a result, customer engagement doubled and obtained an ROI 15 times higher than that of PPC campaigns ( online advertising , on Adwords).

In conclusion, Content Marketing is predicted to have a great future, with prospects of positioning itself as one of the basic pillars of online marketing . And you, do you think that content marketing will become the trend of this new year?