Below we present some ideas for content adapted to the most used social networks

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Content creation
Content is one of the elements that catches the attention of readers, drives them to want to know more about your company and be interested in what you have to offer them. Through it, you can express what differentiates you from your competitors, your values ​​and, above all, it should serve to sell an idea.

That is why you should prepare the content of your blog or website, always seeking to establish direct and close communication with your clients. In addition to offering them relevant and engaging content.

Remember, content marketing is not just about creating content. Anyone can write an article that catches the attention of their readers. Content marketing goes further, it is about creating an element that drives the desire to buy and acts as a call to action for your clients and potential clients.

Content distribution
This is the most important part, and one that many people don't even consider. In content marketing, it is necessary to plan how the content will be distributed and how everything your brand produces will reach your audience.

Planning which channels and tools are used to disseminate the content is essential for this stage. It is very important that you know your “Buyer Persona” so that you can choose the appropriate channels for them, according to their habits and behaviors.

It is also important to think about the type of realtor email list content you produce and your availability to maintain these channels. There is no point in creating accounts on all social networks to disseminate content and not following up on all of them. It is better to choose the ones that most engage your audience and thus you can do a good job in fewer spaces.


Facebook
Use Facebook Live. Live streaming is a great way to get closer to your audience. The possibilities for content generation with this tool are endless, so it's important to be in tune with your audience to know what works best for them.

Linkedin
One of LinkedIn's unique features is its SlideShare integration. It works very similar to Power Point, and you can use it to share presentations, infographics, documents, videos, PDFs, etc.

This is a great opportunity to showcase your company's performance, with relevant data and information. Plus, you can leverage the tool's benefits to reinforce results and make the content much easier to digest.

To embed SlideShare content on LinkedIn, simply go to the page of the file you uploaded, click the “share” icon, and grab the share code, which you can then paste directly into your LinkedIn post.