Google Search Console
Google Search Console consists of tools that provide insight into your website's performance in Google's search engine results pages. Search Console data can be examined to see how often web pages appear in Google's SERPs, the keywords used to discover those pages, and how many times they were viewed. Webmaster tools and alarms can be set up if Google ever crawls a website.
Google Analytics
Google Analytics is a well-known analytics platform that websites can use to gain vital insights into their performance. Using Google Analytics , it is possible to monitor website visits to identify which pages are attracting the most visitors, email list australia along with other statistics such as bounce rate and how long someone stays on the page. Website owners can also use Google Analytics to determine where their visitors are coming from.
Tracking and auditing tools
Crawling and auditing tools can help you identify any technical website issues that may be harming your website's ranking in search engines. These tools allow you to scan your entire website for technical issues such as broken links, slow page loading speeds, and more.
Performance Testing Tools
Performance testing tools can determine the speed at which each page on your website loads. It is necessary to be aware of these loading speeds as it is a factor in both user experience and website rankings in search engines. If your pages have long loading times, this negatively impacts both user experience and your site's position in search engine results.
Mobile-Friendly Testing Tools
Having a mobile-friendly website is a must in today's digital landscape. Testing tools designed for mobile use help website owners ensure their websites are suitable for use on mobile devices and meet Google's guidelines for mobile optimization . These tools can give website managers a score showing how adaptable their site is to mobile use and a catalog of any flaws that need to be fixed.
Structured Data Testing Tools
Structured data testing tools can help webmasters ensure that any structured data implemented on their websites is properly marked up and correctly interpreted by search engines. When implemented correctly, structured data code can help search engine crawlers better understand the content of your website, which can improve the chances of your website ranking higher in the SERPs.