Use Engaging Visual Features in Your Abandoned Shopping Cart Emails

[Mostafa044]

Images allow you to touch your readers’ emotions. Sure, they don’t care about the sad, empty shopping cart, but the image evokes emotions like loss and disappointment.

Again, use product images as well. You want your readers to see what they’re missing out on. Text alone won’t send your potential customers running back to the virtual checkout line.

3. Use Abandoned Items at the Beginning of the Email
A good way to grab readers’ attention is to include a picture of the canada phone number list abandoned item and its description at the very top of the email. You can see the details and CTA later.

Your readers will recognize the product. After all, they put it in their cart. That moment of recognition can inspire your readers to want the item again.

This doesn’t mean that headlines can’t work. Test both strategies when you send abandoned cart emails to determine which one converts the most.

You may also like:

23 Email Marketing Statistics To Increase Your Conversions
Email Marketing for Beginners: The Complete Guide
4. Be Authentic and Clear — Remind People of Your Brand Values
Staying true to your brand values ​​and voice can make a huge difference in conversion rates. This is true for all marketing , but especially for abandoned cart emails.