Your products or services have a higher

[mahbubamim077]

If you know the enemy and yourself, your victory is certain. If you know yourself but not the enemy, your chances of winning and losing are equal. If you do not know the enemy and do not know yourself, you will succumb in every battle.”


Let's analyze these enemies better, which we can group into three macro-categories, and the actions that can help you defeat them:

The immobility
After seeing your offer, the potential customer simply chooses not shareholder data to choose: he does not buy from your company or from your competitors! The actions to be implemented to defeat this enemy are: inform the potential customer of the benefits he will obtain thanks to your products or services; quantify the economic losses he will incur if he does not make a decision.

The budget
Cost than those of your competitors, so the potential customer chooses to buy from them and not from you. The actions to be implemented to defeat this enemy are: increase the perceived quality of your products or services and correctly communicate the advantages that they will have by choosing your solution.

The competitors
The potential customer chooses one of your competitors, not because their products or services cost less, but because they inspire greater trust or professionalism. The actions to be implemented to defeat this enemy are: offer them direct and immediate contact with your company , listen to the needs of your potential customer and create a circle of trust that will lead them to choose your company today and in the future.