Twitter advertising also works with automatic and manual bidding

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When setting up your Twitter ads, be careful if you set a high daily budget, as the budget may disappear within a few minutes or hours.
Twitter advertising offers a similar budget option asLinkedIn campaign manager– you can only promote with a daily budget and a lifetime budget (campaign budget cap is optional).
You can also choose what strategy Twitter should use for your campaign in the ad auction when it evaluates which ads to show to users. You have three settings to choose from: automatic , target cost , and maximum bid . Here, you'll need to figure out what works best for you. I'd go with automatic for awareness campaigns, but for conversion or click-through campaigns, I'd play around with the bid, which will allow you to generate better results.
. Personally, I always recommend starting with automatic and gradually switching to manual, especially for conversion and traffic campaigns.
Twitter advertising allows you to set a budget at the campaign level, but then at the ad group level. Be careful here. It may happen that your daily budget at the campaign level is too low and then only one ad or one ad group will run. If you have more ads in the ad group, the ad group daily budget will be the same as at the campaign level.
Autobid is Twitter's recommended setting . It automatically austria phone number list maximizes your results at the lowest possible cost , within your budget. It's the easiest way to get your ad on the network quickly.

Setting a target cost allows you to set an average price for a single action, such as a click on a page. Twitter will then optimize your bids throughout the day to average your cost per day at or below your specified price.

For experienced advertisers who know exactly how much they are willing to pay for a single action, setting a maximum bid is useful . You set the maximum amount you are willing to pay, but the actual price may be lower than you set . For example, if your competitors are offering lower amounts than you, you will always pay only enough to win the auction. Higher bids will result in your Twitter ad being shown to users more often.