What is UAG's strategy?

[sumonasumonakha.t]

To achieve many of the things you mentioned, you will surely have to use some tools. Which ones do you use?
I use SocialBro and Tweetdeck to check the trends part. For the lead part we are checking our CRM every day to see how much the number of leads has grown or decreased, and for the content response part we are now going to a lot of analytics.





What do you hope to gain from digital marketing?
We want to create a connection with our prospective students and, above all, we want to position the egypt mobile database Autonomous University of Guadalajara as one of the best in Mexico in each and every one of its faculties.





So, would you say that it has more to do with engagement and branding in the case of the UAG?
Yes, it has to do with engagement and branding, but it also has a lot to do with leadership, because, well, if I don't have students, I'm not going to have any engagement, so they go hand in hand. I would say that they are the same priorities, but the weighting changes according to the purchasing process of our product, which are bachelor's degrees, master's degrees, primary, secondary, kindergarten.