Use Technology to Create Moments

[Shishirgano9]

The reason these approaches are so powerful is because they’re rooted in the psychological concept of reciprocity; the practice of responding to a positive gesture, action, or behavior in kind. In Sell The Way You Buy, I talk about one of the easiest ways to invoke reciprocity, add value, and create an amazing customer experience which is to simply listen to them. In fact, in a recent Salesforce State of Sales Report, when salespeople were asked to list factors that they felt had an extreme or substantial impact on converting a prospect to a customer, listening topped the list.



No doubt, due to the positive customer experience it creates. 5of the luxembourg cell phone number list Delight In a world full of boring virtual meetings and endless emails, even small moments of surprise and delight in your execution and follow-up can help you stand out and create an amazing experience for your customers. For example, not a week goes by without a client commenting on the tech I use to deliver my virtual presentations and online training.



“How is your camera so clear?” “How do you pop in and out of screen sharing so quickly?” “How are you maintaining eye contact ALL the time?” Since so many people ask for a detailed breakdown of the components, costs, and how I use them to create engaging virtual presentations, I created a handy summary and video tutorial with all the info you need. Recently, a CEO told me how much she loved that the helpful links I shared in a follow-up email were shown as clickable previews instead of basic text (the tool I use is called Mixmax and I love it!).