Air New Zealand and The Hobbit

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Another great example comes from Air New Zealand , and it is linked to the world of “ The Hobbit ”. The airline has in fact developed an innovative advertising campaign based on the film “The Hobbit: The Battle of the Five Armies”. Air New Zealand has created a video on on-board safety, inspired by the fantasy world of “The Hobbit”.

The four-minute video featured nigeria cell phone number list iconic characters from the play and featured cameos from actors from the film, including Elijah Wood and director Peter Jackson. In addition to sharing safety instructions, the video immersed the audience in the fascinating beauty of New Zealand , known as “Middle Earth.” With nearly 19 million views on YouTube, this video is a perfect example of digital tourism marketing that informs, persuades and entertains the audience in an exceptional way.

If the two examples just discussed have inspired your imagination and you wish to create a tourism web marketing campaign, do not hesitate to contact our web marketing agency, which will accompany you at all times with the aim of reaching an ever-increasing number of customers.