Regular data analysis helps make the right management decisions in business. To obtain reliable data, it is necessary to understand who and how should collect it, in what form the results should be presented.
Grigory Zagrebelny, director of the Ingate.Analytics unit , spoke about the role of analytics in marketing and business, as well as how to effectively build work with it.
Webinar abstracts:
where to get data;
Features of Google Analytics 4 and Yandex Metrica;
about professional development opportunities for analysts.
The webinar will be useful for marketers, analysts, representatives henan cell phone number list of medium and large businesses and anyone who works with analytics.
Grigory ZagrebelnyAbout the speaker:
Grigory Zagrebelny
Director of the Ingate.Analytics unit.
Founder Fair.BI (end-to-end analytics platform, included in the Register of Domestic Software of the Ministry of Digital Development of the Russian Federation).
17 years of experience in internet marketing. Expert in digital analytics, usability, SEO, PPC, analytical systems, business and product analytics, building product and service analytical departments, building and improving the efficiency of digital service production processes.
Built a web analytics department at Ingate.Group and developed the company's analytical products.