Why brick-and-mortar retail remains irreplaceable

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Online shopping is more popular than ever. The three main reasons: convenience, 24/7 shopping, and time savings. In 2020, sales reached up to $4.8 trillion. Despite the growing popularity of online shopping, many people can't imagine life without brick-and-mortar stores and local shopping. Almost half of the respondents (45 percent) in the Lifestyleslab study say they enjoy shopping in brick-and-mortar stores. Many even deliberately visit retailers in their region to support them during these times. And what else motivates people to shop in local stores?

Personal advice: Many customers value the interpersonal aspect of shopping in-store. ig database In-store advice is more service-oriented than communicating via chat or email.
Hands-on products: While product descriptions and reviews can be helpful when shopping online, they are no substitute for trying on and touching the products in person.
Shopping atmosphere: For many people, a pleasant atmosphere in a store is a crucial factor. Unfortunately, this experience is missing when shopping online.
Immediate availability: For many, a big advantage of shopping locally is that there are no delivery times.
No shipping costs: Many online shops charge shipping costs. This discourages many customers from ordering online, preferring to shop locally.