CCA Retrospective 36 years – Part I: The Beginning of Everything

[shukla7789]

The month of October marks the end of the celebrations of the 35th anniversary of the founding of CCA, whose date refers to October 16, 1987, when its first articles of association were registered. With that in mind, we think this is a good time to look back on its history, especially its early years, which have been the subject of few publications. Although there is a wealth of documentation, very little of it has been digitized to date, so we will use more text to tell this story, which our memory, still good, allows us to do.

The narrative also includes few names and thailand mobile database of people who have been involved in the company's life, including employees, customers, partners and others. Therefore, we will limit ourselves to mentioning the names of our family members who contributed to the company's development, sometimes in difficult times.

Just to remind you, companies have their ups and downs, and their continuity depends on good old persistence. It is worth mentioning, from the outset, that we do not intend to exhaust the subject; that is for a book, a documentary. Who knows, maybe in 40 years? They are just around the corner.

At the end, we promise to list the names of people who have worked for the agency and in our professional life, directly or indirectly. Although there is a serious risk of committing some injustices and omissions, we believe it is a good way to say thank you. We hope that the article reaches as many people as possible and that those who are not mentioned will come forward and we will be committed to including them.

We begin by saying that we are contradicting our own conviction, which we have often shared with clients, that investing in birthday celebrations always brings little return, given that it is only really of interest to the birthday boy or girl and those close to them. However, it seems that this viewpoint lasts until the actual birthday arrives. We hope that this story will have greater relevance and perhaps serve to inspire someone.

Using 1987 as the starting point, it is important to say that the idea behind the CCA venture began much earlier, in the early 1970s, when its founder Celso Campos enrolled in the social communication course, specializing in advertising and propaganda at the University of Mogi das Cruzes, which he completed in 1976.