The future franchisor should start from one assumption: to have a real franchising know-how to transfer, that is, a series of exclusive skills and knowledge that have allowed him to be successful with his point of sale.
And this is what gives the future franchisee a good reason to choose to affiliate with that brand rather than another.
There are different types of know-how that can become real chinese student data differentiating levers:
Access to raw materials at competitive prices
A brand with a very strong image
An innovative idea
A Winning Marketing Strategy
High standardization of processes
In essence, the mere fact of offering the market a product or service with a good quality/price ratio does not in any way represent a good motivation to “franchis” one’s business.
An exclusive product
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MasudIbne756
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