AdSense (Google AdSense)

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Digital marketing glossary
Google adsense-source-stacktips
A Google platform that lets website owners publish Google network ads on their website and earn money. Once AdSense is added on your site, you will earn from the relevant Ads that are published on your site

Algorithm
Digital marketing glossary
Algorithms-source-let’s programming
Set of programmed rules that let computers, operating guatemala telemarketing data system, Search Engines, Social Platforms, etc. perform a specific task. Google uses its algorithms for deciding the ranking of websites

Algorithm Update
Digital marketing glossary
Algorithm update-source-seo open book
Any change or adjustment made to a particular algorithm. Commonly it is used for Google algorithm updates, as Google makes different adjustments to its algorithms

Automation
Using computer programs to automate repetitive Digital Marketing Tasks via some of the Digital Marketing tools is called Automation

Average Position
Digital marketing glossary
Average position-source-koozai
A Google AdWords metric that let advertisers understand where their ads are showing in Google’s SERPs on an average basis

Backlink
Digital marketing glossary
Backlink-moz
Comes into play when one website hyperlinks to any other website via an HTML href code. If a website ‘A’ gets incoming backlinks from websites B and C then those backlinks are votes of trust for website A and act as an SEO ranking factor

Banner Ad
Digital marketing glossary
Banner ads example-bannersmall
A Digital Image Ad that is placed on various websites and networks. The most popular Banner Ad Network is channelized by Google

Bing
Digital marketing glossary
Bing search engine-source-brahma it solutions, kochi
A web search engine that is owned by Microsoft. Bing lets users enjoy search services for web, image, video, and map search product

Bing Ads
Digital marketing glossary
Bing ads-microsoft
A pay-per-click advertising platform that allows advertisers to run Ads on both the Bing and Yahoo search engines in the same very manner as Ads run on Google

Black Hat
Digital marketing glossary
Black hat seo-source-slideshare
When an SEO or Digital Marketer uses tactics that are unethical via some spammy tactics to rank websites then it is called as Black Hat SEO or Digital Marketing practice