Once you've completed your paid content

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Find a winner, then make changes and use that version. In this example, you could continue to use the word "now" in your ad copy, but test two different images. This is the easiest and fastest way to determine which combination works. TIP: Don't complete the split test until you have enough time. to collect results. Likewise, don't test it for too long until you lose money. The stopping point varies by campaign; just use common sense.

SELECTED RELATED CONTENT: Analyze elements to increase your belgium whatsapp fan conversion rate. Analyze the results. campaign, look at your overall results using both: Facebook Ads Manager: How many results did you get for your total cost? Which gender, location or age group performed best? If you made sales as a result of the promotion, what was your overall ROI? Google Analytics: Use the Assisted Conversions report to see if promoting your content influenced a prospect's decision to continue using your product.

Find it under Conversions > Multi-channel sequences > Assisted conversions. Don't limit your analysis to each advertising campaign. Take a high-level look at your Facebook ads to see which forms of content perform better than others. Get the building blocks for your strategyLearn moreJump to contentContent Marketing InstituteAdvertisingContact UsSubscribeSearchSearch...StoriesResourcesTopicsResearchAll StudiesView a list of all CMI research reports (including an archive of past years' reports)Research by TopicGo