According to some recent surveys carried out by Stampa Finanziaria , "Out of a sample of 100 of the largest asset management companies operating in Italy, only 27 are present on at least one social network between Facebook, Linkedin and Twitter with content in Italian" (stampafinanziaria.com).
And, consequently, this has pushed international asset management companies to bahamas phone data invest much less in these communication channels than in all other European countries, with considerable damage not only for the companies that provide services in that area, but also for the business itself. Giving up on social media and more generally on digital marketing is not, in fact, a recommended move, if only because it involves the inevitable reduction in the number of people that can be reached with your services and content. And we are not just talking about customers.
It is certainly true, in fact, that social media are a formidable tool for getting in touch with consumers, if only because there are almost 51 million people who access the internet daily and 43 million who are present on at least one social media (source: Hootsuite). On the other hand, however, the loss is also in terms of network, considering that over 10 thousand financial advisors move on Italian social media – Linkedin in particular – and could be reached by interesting content, blogs and articles specifically created to work on the consideration of the company.
it would appear, in fact, that:
-
- Posts: 52
- Joined: Tue Jan 07, 2025 4:25 am