So, what should marketers pay attention to in 2025?

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Beginning of December. Pre-New Year promotions have long been conceived and launched. Before the New Year's bustle begins, it's time to think about "next year's trends" and add fresh ideas to marketing strategies.



More, even more emotions
Emotions. Recent years have been super nepal company email list enerous with emotional shocks all over the world (unfortunately, not always pleasant). What has this led to? We have become less sensitive to various triggers, and need emotions. For example, according to RBC, in the summer months, demand for concerts and shows has increased sharply, and experts are sure that in this way consumers are trying to get the most positive emotions and relieve stress ( source ).

The consumer needs care and security
We often hear the trendy term "immersive marketing" or "creating a vivid emotional experience in the consumer from purchasing and then owning and using the product." One of the tools that helps brands create such an emotional experience in the consumer is the product legend ( source ).

Businesses that do more than just provide customers with products and services, but create an atmosphere of safety and care and are able to give emotions, will be successful in the coming 2025.