Why is there traffic but no leads?

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When your site traffic grows, it can't help but please. However, this growth does not always correlate with the growth of leads. This state of affairs may indicate the presence of technical errors, but most often the reason is poorly composed text content. What mistakes are often made when composing it and how to correct them, we will discuss in the article.



Bad offer
The first thing a user sees when visiting your sudan company email list website is its home page. It seems that no one should have any doubts that its appearance should be attractive. But it is not only about the design solution, graphic content and user-friendly interface. The home page should clearly reflect the commercial offer and describe its benefits. But there is no need for excessive information, the wording should be harmonious, clear and concise. The whole point is to attract and interest, and not to overload with boring product characteristics.

Three simple schemes that will help you make the right offer:

Product + main benefit.
Trion razor – perfect smoothness of your skin.

Brief informative offer. It is clear what the product is and why it is needed. The important point here is to understand the highest value of the product. For a razor, the final valuable product is smooth skin. All technical characteristics are secondary.

Product + main benefit + deadline.
Trion razor – perfect smoothness of your skin in 5 minutes.

Specifying deadlines has a very useful psychological effect, a person sees how long it takes to receive the benefit. Also, deadlines from the category "have time to buy at a good price" have a very motivating effect.

Product + main benefit + product advantage.
The Trion razor has sharp 1.5 mm blades – perfect smoothness of your skin.

A slightly “heavier” option for serious products.

Let's look at some examples: