When people were supposed to start organizing their holidays

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The test was conducted on a Spanish and German website a couple of weeks before Easter,. On the German website, information about the special offer in honor of Easter was added to the description (marked on the right with a green underline) On the Spanish site, information about the special offer for Easter was added to the title (also underlined in green) As a result, traffic on the German site fell by 14.


3%, and on the Spanish site by 11.5%. Why it didn't work: The Easter list of finland whatsapp phone numbers message was not a strong enough factor to outweigh the negative impact it had on other keywords. The added information could have been distracting to users. It could also have turned off users who were looking for flights on other dates. Three. Added pop-ups to see how UX affects rankings Result: minus 4% traffic.


Why it might work: Back in 2017, Google promised to demote websites with intrusive interstitial ads – ads that take up the entire screen or most of it and interfere with viewing the page content. An exception was made for pop-ups that confirm the user's age or notify them about the use of cookies on the site. This had a particular impact on mobile search results. Google has promised that pop-ups won't be considered intrusive as long as they take up a reasonable amount of space on the page.