If you do not make it clear what you want users

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This can be: Get subscriptions to your newsletter. Increase traffic to the website. That they download some content. Sell ​​them a product or service directly. That they follow you on social networks. In this sense, it is very important to create calls to action that correctly indicate the path to your recipients.to do, how are they going to do it? 3.- Always segment and personalize your shipments Cart abandonment Sending well-targeted campaigns with the right content and at the best time is something that depends on the previous work you have done. If you listen to your users and are able to understand what they need, this action will be much easier. Keep in mind that segmentation is the secret to success in Inbound marketing. When using email marketing in Inbound Marketing, it is especially important to segment your database based on the type of customer: if they are new, how often they buy, the stage of the buying cycle they are in, if they have abandoned their shopping cart, the engagement they have with your brand .


In addition, you should try to keep your forex email list database up to date. It is not a matter of sending mass emails to all your clients. Rather, you should carefully analyse who they are and what their needs are at that moment. This will allow you to plan a coherent strategy . Ultimately, you should try to personalise each email as best as possible in terms of recipient, content and time. 4.- Make shipments spaced out over time use email marketing in Inbound Marketing: newsletter The basics of Inbound marketing is that it brings together strategies that are not intrusive for the user. Therefore, when using email marketing in Inbound Marketing you should try to space out your communications over time in order not to overwhelm the user . There is nothing worse than having your inbox full of emails that are not interesting.