Positive brand experience at the point of sale

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We provide 360 ​​Marketing and Sales solutions . We design strategies to meet our clients' objectives, giving them visibility in the form of creativity to close the circle with the selection, hiring and ongoing training of human capital, which supports these commercial activations . All this, without forgetting another important part of the process: production, logistics and implementation at the different points of sale nationwide.

To this end, at Salesland we have designed our own work model, integrated into two large areas, which contain the different services and solutions that customers demand for their brands, products or services, regardless of their category or segment in which they are located, to compete and gain visibility, space in retail , work on a positive brand experience at the Point of Sale , distribution and sales.

On the one hand, as Santiago González, Director of Salesland Point of Sale Iberia, points out: “We have what we call RETAIL STORE MANAGEMENT or Comprehensive Management of the Point of Sale, which involves the entire human capital part.

We are responsible for the selection, training and commercial bangladesh whatsapp lead management of GPV teams , Promoters , Comprehensive Merchandisers , Product Trainers , Hostesses for product tastings or demos , implementations ...; providing our own technology with reporting , control and management tools and platforms , adapted "ad hoc" for each client, their market and needs: Metrics, Data, Market information, Competition..."

On the other hand, our working model YOUR BRAND IN-STORE or Branding and Marketing at the Point of Sale, which falls under the Salesland BRANDS area . In the words of Manuel Amat, Director of Brands : “For 4 years now, we have been putting together a work team with extensive experience in national and international agencies to provide support in the Marketing area to clients, which unites strategy , BRANDS-SALEScreativity , account service and production. We complement the commercial part with the creation of brand spaces, visibility at the point of sale, design of promotions to the consumer or the channel (on/off), design of activation actions or positive brand experience at the point of sale , In store PLV, training and incentive programs , design of multi-device promotional platforms and even “implant” management support teams and creative support in the Marketing departments of different sectors and clients”.

In short, the sum of the presence and promotion of the brand or product at the point of sale, the activation, and the commercial management of the different sales channels . All of this, with a single commitment, to generate differentiated and notable brand experiences , with the main objective of our clients selling more.

Therefore, Salesland clients have understood the differential advantages of the work formula we offer, with a unique but specialized solution, integrating our Point of Sale teams, with Marketing actions from Brands , in the different channels; with the commercial ones , with the GPV teams and promoters , ..., optimizing their commercial and marketing strategies , reducing costs and interlocutors for the client, improving the coordination and implementation of the projects, activating their brand image and sales growth.