SEO optimization: 11 mistakes that can cost you

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Are you disappointed and frustrated because SEO optimization isn't giving you the results you hoped for?

Understandable. After all, the purpose of the investment is to achieve some kind of return that you will be happy with. However, when you rank low in search results and have poor organic traffic despite implementing an SEO strategy, then something is definitely wrong.

But what's the problem? How do you find the culprit (or culprits) in such a complex process as SEO and turn the strategy in the right direction?

Below, we highlight 11 of the most common mistakes that are destroying your search engine rankings and your overall strategy – maybe even more than you think. Fix them and stop wasting time and money, and start profiting!



What are you doing wrong when it comes to SEO – search investor database optimization?


1. You haven't done an SEO audit.
Before planning any strategy, it is necessary to have a good overview of the current situation. Otherwise, how would you know what needs to be worked on and how to set priorities? When it comes to business success, you should never go “blindly”. Otherwise, you could waste a lot of time and money.

In the case of SEO optimization, it is about gaining insight into the "health" of your website, which is what an SEO audit is for . It is a thorough analysis of a website and all its aspects - from technical ( e.g. loading speed), through on-page elements (e.g. text and images), to off-page elements (e.g. backlinks).

The more details you have available, the easier it will be to develop an action plan and set goals. As a result, the strategy is much more likely to be successful.