Advanced Inbound Lead Generation Strategies

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This, connects with the reader, and inspires them.Adjusting your tone of voice to be more . Casual and friendly is a nice way to do this, but only if it’s appropriate . For your brand! You’ll also want to sprinkle in summer-themed language, references—and if you’re a . Bit cheesy like we are—some fun summer puns.

Imageryyour images, icons and patterns should all play . Into the summer theme. Use beautiful photos to make your subscribers feel warm and fuzzy. . There are plenty of great photos online that you can latvia telegram number list use for free (check our . Blog post about the best free resources for beautiful newsletters). Our tip? Use your own .

Photos to be more personal. Some ideas for imagery include:the beach/seaswimming poolsplants/flowers/palm treesfruitswimwearsunglassesthe sun/skycocktailsgrilling/al fresco . Cooking and diningice creamtravelinteractive elementsswimming, jogging, dancing, hula-hooping—summer is all about movement! Put some action . Into your summer newsletters and play around with gifs, videos and countdown timers.Accessibilitya lot of . People already read their newsletters on mobile devices.