Advantages of a website for business over social networks

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The communication system today requires a broader view. Business should not limit itself to a social network account, especially in a period when the most effective ones, from a business point of view, have become unavailable for advertising activity.

In addition to a more convenient netherlands telegram number database presentation of the range and description of services, the site allows you to customize processes in a way that is convenient for the company. For example:

connect to the CRM and set up automatic updating of the product list, depending on their availability in the warehouse;
set up advanced e-commerce in analytics systems and conduct deep marketing analysis by collecting a variety of data about users and their behavior;
stand out from the competition with design and functionality.
To summarize, we emphasize once again, do not neglect creating a website. We understand that this requires additional costs, but today there are many anti-crisis solutions that are quite affordable for small businesses. Remember, the future of communications with clients is in the hybrid format of "social networks + website + messengers".

Conclusion
The departure of major players in the advertising market from Russia, which has led to a reduction in large advertising "inventory" in the form of Instagram, Facebook and Google Ads, has led to a market decline of around 10-20% at the moment. For comparison, in 2014 it fell by 10% overall. Most likely, this phenomenon will be short-term. In the long term, opportunities are opening up for Russian technology companies, primarily Yandex and VK. They, as well as Tik-Tok and Telegram, which continues to experiment with monetizing its audience, will be the main beneficiaries of a large redistribution of advertising budgets.