Target keywords in content

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A detailed, long-form narrative gives you more opportunity to showcase your expertise than a short, pithy blog post or social media update. Insightful content is an opportunity for your authoritative voice to spread its wings and show the world what it can do.

For successful promotion, focus on france telegram database informational keywords, not commercial ones. They will help to gather an audience interested in this topic .

It’s important to take care to make the content you publish as engaging as possible. Then all that knowledge and hard work will translate into good search engine rankings, which will immediately become an indicator of authority for searchers. For example, this Cookie + Kate blog post on how to make iced coffee is nearly 1,500 words long, full of useful information, and organically ranks #1 in Google for that how-to keyword.



5. Focus on a few specific topics

At first, you might think that you'll have to constantly demonstrate a wide range of knowledge on multiple topics to build your authority, but that's not really the case.

It's best to focus on one or two main topic areas.

The content publication should be within the framework of one area. So that several articles could reveal the essence of one problem. For ease of navigation and communication of the material, it is necessary to correctly place links to all pages of the topic, placed on different pages of the blog, but devoted to the same problem.