Broken Pages: Broken pages are pages that used to exist but no longer exist. If someone tries to visit these non-existent pages on your website, they will be directed to a broken page, empty page, or one that displays an error message.
Redirect issues: Redirects are when you redirect a user to a different page than the one they intended to go to. Often, redirects are useful, for example if you’ve changed the URL of a page and need to send a user to the new URL. But if redirects don’t work properly or are poorly implemented, it can prevent people and search engines from accessing your content.
Poor user experience: A poor user experience can include slow page speed, intrusive pop-ups that are hard to close, and not having a web design that displays well on all screen sizes. This can frustrate visitors and discourage them from returning.
Duplicate Content: Duplicate content is content that appears on multiple web pages. It can be exact copies or very similar content. And duplicate content can lead to poor organic performance.
Here are some things you can do to improve some of the technical aspects of your website, both for users and search engines:
Crawling is a prerequisite for indexing and ranking.
If Google can't crawl your web pages, it can't index them. Therefore, making sure Google can crawl your site should be a top priority.
You can use our Site Audit tool to find technical issues that chinese overseas asia phone number list might be affecting your site's crawlability.
Enter your domain into the Site Audit tool and click “ Start Audit ”.
Site Audit Search Bar
Next, review the Site Audit settings by following our guide on setting up the Site Audit tool .
Once the audit is complete, open the " Overview " report and click " View Details " under "Crawlability."
Site Audit Report with "Crawlability" box highlighted
Click on the " Questions " tab . To see a list of crawlability issues that require your attention.
Make sure Google can crawl your website?
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