Marketing and sales strategies

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Income Generation
A product-based business generates revenue by selling its products to customers, while a service-based business generates revenue by selling its services to customers. Revenue for product-based businesses is typically generated from one-time purchases, while revenue for service-based businesses is often generated from recurring contracts or subscriptions. This difference affects how businesses manage their finances, plan for growth, and measure their success.


Product-based companies often use advertising, branding, and packaging to promote their products. cambodia whatsapp number data Service companies, on the other hand, rely more on word-of-mouth, networking, and personal relationships. This difference reflects the fact that services are often more complex and customized than products, and require a higher level of trust and communication between the provider and the customer. Service companies also tend to focus more on building long-term relationships with customers, while product-based companies often prioritize short-term sales and revenue growth.

Advantages and Disadvantages of Product and Service Based Businesses
Benefits of Product-Based Businesses
Product-oriented companies have several advantages over service-oriented companies: