So, thank you so much for sharing
Posted: Sun Dec 22, 2024 8:22 am
I just always think that it’s so amazing, especially when you are presenting and I know that you have a lot of different spaces that you’re in. You have a considerable amount of followers on Instagram, like you said, as well as your podcast. And you share plenty of interesting ideas and thoughts on LinkedIn. And also you’re on your blog. Could you tell me more about the importance of connecting with your audience on all of these channels? How does utilizing them together help you present a clearer brand message? Brianna: Yeah, I think it ensures that your target recognizes you.
I want people to go to my LinkedIn, my Instagram, my Spotify, Apple Podcasts, french email address list whatever and recognize that it’s the same. It’s the same brand. It’s me. And I think it’s super important to have that consistency. And not saying that it has to be copy and paste material. But you want the feel and your messaging and this is the advice that I give to people who maybe want to be a digital influencer or if they’re selling stuff. Like, if you’re on Instagram, – and I’ll just use this example because I was actually just talking to someone about this.
If you’re on Instagram and you’re showing your mom life and you’re just being this mom and you’re an influencer and you’re just saying like I’m all about the mom life and I’m cookie cutter. We’re gonna do DIYs for kids crafts all day long and that is your Instagram. But then you go to that same handle and you go to your TikTok and it is about partying and drinking and going… This is a real conversation I just had with someone, it creates a distrust in your followers because they’re super confused about who you are.
I want people to go to my LinkedIn, my Instagram, my Spotify, Apple Podcasts, french email address list whatever and recognize that it’s the same. It’s the same brand. It’s me. And I think it’s super important to have that consistency. And not saying that it has to be copy and paste material. But you want the feel and your messaging and this is the advice that I give to people who maybe want to be a digital influencer or if they’re selling stuff. Like, if you’re on Instagram, – and I’ll just use this example because I was actually just talking to someone about this.
If you’re on Instagram and you’re showing your mom life and you’re just being this mom and you’re an influencer and you’re just saying like I’m all about the mom life and I’m cookie cutter. We’re gonna do DIYs for kids crafts all day long and that is your Instagram. But then you go to that same handle and you go to your TikTok and it is about partying and drinking and going… This is a real conversation I just had with someone, it creates a distrust in your followers because they’re super confused about who you are.