A quality performance marketing agency will set up call tracking for you, set up events for all forms on the site and tell you which requests come from which advertising channels and how much was spent on them. As a result, the agency will leave effective channels, modernize low-effective ones, and remove ineffective ones. It will even make reports on operators: who and how many requests were received by phone. Isn't that a miracle? No. All this could have been done back in 2007 and earlier.
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What's the takeaway? To work with Performance, lebanon consumer email list it's not enough to measure. Collect data and use that data to engage with people at different stages of the decision-making process.
At Kompleto, we don’t tell our clients that we will do performance marketing for them. We study the client’s business system for a long time and tediously, and only then we tell them how to solve business problems using the Internet. This also includes telephony, CRM, automation of various processes, work with dealers and planning. We work with each client for 3–4 years — there are clearly defined steps, and we go through them together with the client. The result is a clearly defined system, which is real Performance that works.