Useful Instagram Tips You're Missing Out On

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Instagram has grown exponentially in recent years and is no longer the somewhat neglected cousin of the social media world.

Brands that once paid for the platform are now scrambling to grow their following on Instagram, which now boasts over 500 million users, far surpassing Twitter.
If you’re new to the social network and trying to gain traction, we’ll help you make sure you’re reaching your target audience and maximizing your efforts.



In this post, we’ll look at 20 Instagram tips that will czech republic number dataset you grow your Instagram following. Some are simple to implement, and some are useful tools that will optimize your time spent on Instagram. But before we get into the 20 tips, it’s important to remember that the content you’re producing should always be tailored to your target audience. Simply employing a new tool or adding a retro filter won’t make a difference if you’re not reaching the right people with the content they want to see.

In other words, don't start posting pictures of cats if you sell bicycles.

Always cover your bases and choose your moves based on proven audience research to ensure your efforts don’t go to waste. Makes sense, right? Let’s get this party started.

1. Direct message to your audience and influencers
People often forget that Instagram allows you to send direct messages to anyone on the platform, and this overlooked feature can be a great way to connect with your audience or influencers in your industry. By reaching out and building a relationship with popular Instagrammers in your niche, you might just be in front of a new audience. Hootsuite wrote about a perfect example of a use case from Gap.

Gap launched a contest using Instagram Direct just two hours after Instagram announced the feature. The brand sent the first 15 people who commented on its post an Instagram Direct that asked for photos of what users were wearing to win a prize.

Direct messages have gotten a bad name over the years, and can be intrusive when used the wrong way. But used well, they can still be a powerful and effective connection tool.

2. Embedding your photos on your website = more followers
By sharing your Instagram content on other platforms, including your website, you make it easier for fans and followers – especially regular ones – to view your Instagram content and follow your brand on the platform.

3. Maxing out your hashtag limit 30
Take a look at popular accounts in your niche and use the same hashtags they’re using to maximize your audience. Save the 30-hashtag packs that vary with the content you post in your notes for easy copy-and-pasting. Avoid using generic, popular hashtags that aren’t targeted in any way.
Side note: add the hashtags to a separate comment so they stay hidden in the feed unless the comments are viewed. Kevan Lee from Buffer wrote an awesome post on “A Scientific Guide to Hashtags on Social Media.” Check it out to learn more about hashtags and how to use them to reach more people.