Let's study the basic principle of functioning of analytical systems, which are based on a parser. This tool is designed to analyze warehouse balances and the number of units sold for certain time periods.
How does this work in practice? The parser visits the marketplace website and adds products to the cart. The operation is repeated until all available products are covered. The program then records the total number of products in the cart, which reflects the current warehouse balances. The next day, the parser visits the site again and repeats the actions.
Comparison of data for two days allows you to determine the sales volume for the last 24 hours. This method is used in almost all services, the main difference is in the additional functions that we will now consider.
Marketguru.io
Platforms : Ozon and Wildberries.
Marketguru is a convenient sales analytics service for email lists uk those who are just starting to sell on marketplaces, without having yet chosen a specific trading niche.
Marketguru.io
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The tool quickly identifies current trends on various Internet resources, demonstrating where demand exceeds supply, which new products are quickly gaining popularity, and also notes current seasonal trends and products with a small number of reviews, but high income.
Distinctive features of the service:
Research of niche markets.
Improving product cards with the selection of keywords and search queries for content optimization.
Analyze orders, cancellations, and regional sales data from multiple accounts.
Planning deliveries and tracking inventory.
Automate advertising campaigns to reduce marketing costs.
In-depth financial analytics including calculation of net profit, lost profit and return on investment (ROI).
A detailed report on a specific product is available via the Telegram bot.
Free profit calculator with the option to calculate the maximum discount to avoid losses.
A free trial period is provided.
Cost : tariffs start from 16 thousand rubles per month, with the possibility of choosing a plan with a mentor, training sessions and weekly online meetings with experts.
Moneyplace
Platforms : Wildberries, Ozon, AliExpress, Yandex.Market, Sber.Megamarket, KazanExpress
Moneyplace is ideal for both newcomers to the trading industry and large companies. One of the main advantages of this sales analytics service is the ability to work with six different marketplaces.
After selecting a product segment, the service algorithms offer recommendations for the sale of the selected products. It is important to note that Moneyplace also monitors the range of wholesalers to offer suitable options for new sellers.
Beginners are provided with free training and specialist support at the initial stage.
Moneyplace
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The service functionality includes:
Study of market segments.
Evaluation of strategies of competing companies.
Optimization of product cards taking into account SEO and development of keywords.
Tracking product positions on the market.
Comparison of competitors' prices to select optimal pricing strategies.
Automation of logistics processes.
Integrated dashboard for analyzing Wildberries and OZON data.
Automatic management of advertising campaigns on Wildberries.
Access to detailed financial analytics.
Free trial period of seven days.
Price range : from 15 to 100 thousand rubles per month.
"Tochka Marketplaces"
Tochka has developed the Tochka Marketplaces service to assist businessmen when entering the platform and increasing sales.
This product is designed to facilitate the work of sellers and minimize errors, such as incorrectly indicated prices, due to which the goods can be instantly sold for a significantly lower cost. The service also offers to analyze and evaluate the quality of filling out product cards.
Supported platforms: Ozon, Yandex Market, Wildberries.
"Tochka Marketplaces"
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Platform capabilities include:
Helping sellers master online marketplaces for commerce.
Analysis of market niches and assessment of content quality.
Start and management of trading processes.
Tracking income and expenses.
Manage orders from different marketplaces through one panel.
Control and management of warehouse stocks.
Creation, transfer and adjustment of product cards.
Chatbot for creating product descriptions for placement on marketplaces.
Trial period: A free trial of up to five days is offered until the end of March.