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SEO Post-Coronavirus: X opportunities to to enjoy the as before

Posted: Mon Jan 27, 2025 8:28 am
by shukla7789
The world is currently in a state of confusion, panic, bewilderment, and uncertainty.
With the situation changing by the hour, it can leave you feeling lost and wondering what’s next.
But we’re a strong group and we’ll get through this.
It may not look the same when the new normal arrives, but businesses that can weather this crisis and plan strategically will be much stronger and ready for a faster recovery.
To start thinking about your post-COVID-19 hungary number dataset planning, here are some current opportunities you can start working on now to improve your SEO.

1. Stay on top of Google Trends
People are at home, which means people are searching online.
Monitor Google Trends for new questions or topics people are asking about in your industry during this time.
If you can stay on top of this data and really start to recognize trends that are relevant to your business, start creating content around those topics.
When sales pick up again, you’ll be ready.
Your content will be out there, hopefully becoming the resources people need, thus improving your SEO and driving more traffic to your site.
SEO After COVID-19: 8 Opportunities to Start Working on Now

2. Monitor Google Search Console and Keyword Rankings
It’s important to monitor GSC or third-party tools for keyword changes more closely than you normally do.
In times when there’s a high demand or demand shifts completely, you’ll often see changes in search interest and user intent for individual queries.
If you’re not monitoring this closely, you’ll miss opportunities to change your approach.

3. Create your content bank
Consumer behavior is changing, and this pandemic will cause consumers to search and behave differently than before.
Like everyone else, you have time, so get writing.
Start by prioritizing top/middle content.
While this content won’t convert in the short term, it will move consumers down the funnel to introduce them to your products/services for future needs.
By having a stockpile of great content ready to go and going out in advance, you’ll have an edge over your competition.

4. Start thinking about holiday and Q4 initiatives now
We don’t know how long we’ll all be in this environment.
I’ve heard two more weeks and 12 more weeks.
Either way, we’re still looking at several months beyond that before the economic outlook improves.
Knowing that Q1 and Q2 numbers may be lower than initially anticipated, start planning now for how you can make it through the back half of the year.
If you’re an ecommerce store, start thinking about your Black Friday and Christmas plans.

5. Hire the best SEO talent
The sad truth about COVID-19 is that businesses are closing their doors.
Top SEO talent who are loyal to your company may be left without a home.
If you’re hiring, start recruiting now.
This will go a long way in showing that you’re in a strong position, which will attract top talent.
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In some cases, your company may actually be a target for job seekers, so make sure you’re active on LinkedIn and keep your eyes open.
Even if you’re not hiring right now, this is a great opportunity to make connections, start conversations, and hopefully benefit in the near future.