There’s only one problem. Customers HATE being led into traps and become immediately resistant once they realize they are (which takes about 0.0002 seconds). More on this critical concept in the video below.
2. Succumbing to the “Pain & Pitch”
As Salespeople, we have products and services gambling data morocco that solve problems for our customers. And when we go into the Discovery conversations with our customers we look for those problems because it’s the pain that’s ultimately going to motivate the customer to take action. But sometimes when our customer opens up to us about the fact that they have a problem that we can solve and we get so excited that we immediately launch into a product pitch! This is what I call the “pain and pitch”, and jumping into solution mode too quickly may cause you to miss some critical discovery insights!
More on the second of these traps and how to avoid it in the video below.
The Role of Carbon Offset Programs in Building Loyalty With Leads
-
- Posts: 341
- Joined: Tue Jan 07, 2025 6:23 am