What is fan marketing
Posted: Wed Jan 29, 2025 5:08 am
Hiraki Co., Ltd. By improving email with a focus on one-to-one measures, the channel has grown to double sales compared to last year (sales via email) CRM measures implemented by "Kutsu no Hiraki" and a steady PDCA cycle We interviewed the web marketing manager at Hiraki Co., Ltd. about the key points for making improvements and future prospects. Fukuoka SoftBank Hawks Corp. Success Story The Fukuoka SoftBank Hawks Corp. has successfully strengthened touch points with fans by utilizing omnichannel.
They fundamentally changed their previous approach, in which thailand telegram database each department sent out mass emails, and switched to a method to strengthen communication with each individual fan. By using different channels depending on the purpose, the company has built a system to provide members with the information they want in the right way and at the right time. As a result, they achieved remarkable results, with click-through rates increasing 169% year-on-year, even though they increased the number of emails sent.
This is an example of how centralizing customer information using Synergy! led to improved fan engagement. You can find out more about the specific channels the company used and the details of the measures it took in the article below, so be sure to check it out. For more information about the Fukuoka SoftBank Hawks case, please see this article. Fukuoka SoftBank Hawks Corp. The Fukuoka SoftBank Hawks' fan engagement: "Aiming to be the best in the world" in fan communication They have a channel that generates sales of tens of millions of yen a year, and once they send an email, the open rate exceeds 50%.
They fundamentally changed their previous approach, in which thailand telegram database each department sent out mass emails, and switched to a method to strengthen communication with each individual fan. By using different channels depending on the purpose, the company has built a system to provide members with the information they want in the right way and at the right time. As a result, they achieved remarkable results, with click-through rates increasing 169% year-on-year, even though they increased the number of emails sent.
This is an example of how centralizing customer information using Synergy! led to improved fan engagement. You can find out more about the specific channels the company used and the details of the measures it took in the article below, so be sure to check it out. For more information about the Fukuoka SoftBank Hawks case, please see this article. Fukuoka SoftBank Hawks Corp. The Fukuoka SoftBank Hawks' fan engagement: "Aiming to be the best in the world" in fan communication They have a channel that generates sales of tens of millions of yen a year, and once they send an email, the open rate exceeds 50%.