Let me explain
Posted: Wed Jan 29, 2025 10:08 am
Two styles respond, the Blue and the Green, and two react, the Gold and the Orange.
Blues and Greens are the more patient and passive personalities. They are slower to make decisions since they are intuitive in nature. Intuition is a sixth sense, which means they consider other facets in their decision making that are not tangible.
Blues are cautious buyers looking for the best choice, making sure they’re getting the best quality. They buy based on trust. Greens want the best capability; they buy on research.
The scarcity effect would not have a huge effect on these two personality styles. They albania telegram data respond when they are satisfied, and they’ve covered all their bases.
Golds and Oranges are the more aggressive personalities which shortens their patience. They are sensory, which makes them more decisive.
Sensory means they use their five senses to make a decision. So, they are limited in how they analyze. Oranges are impulsive in nature and are driven to get a great deal. Golds buy based on a good investment with a good return.
They make decisions in a certain timeframe. The scarcity effect causes Golds and Oranges to react which drives their sense of urgency.
The bottom line is that when you create demand for your products and services, there’s a good chance your Gold and Orange personalities will be the first ones to show up.
Remember it’s not what they buy, but why!Mistake #1: Hiring salespeople with your gut
Hiring rock star sales people is the most important step in building a winning sales team. Yet, so many organizations “wing” the entire hiring process.
Blues and Greens are the more patient and passive personalities. They are slower to make decisions since they are intuitive in nature. Intuition is a sixth sense, which means they consider other facets in their decision making that are not tangible.
Blues are cautious buyers looking for the best choice, making sure they’re getting the best quality. They buy based on trust. Greens want the best capability; they buy on research.
The scarcity effect would not have a huge effect on these two personality styles. They albania telegram data respond when they are satisfied, and they’ve covered all their bases.
Golds and Oranges are the more aggressive personalities which shortens their patience. They are sensory, which makes them more decisive.
Sensory means they use their five senses to make a decision. So, they are limited in how they analyze. Oranges are impulsive in nature and are driven to get a great deal. Golds buy based on a good investment with a good return.
They make decisions in a certain timeframe. The scarcity effect causes Golds and Oranges to react which drives their sense of urgency.
The bottom line is that when you create demand for your products and services, there’s a good chance your Gold and Orange personalities will be the first ones to show up.
Remember it’s not what they buy, but why!Mistake #1: Hiring salespeople with your gut
Hiring rock star sales people is the most important step in building a winning sales team. Yet, so many organizations “wing” the entire hiring process.