Reels (Reels) for social networks or Shorts (shorts) for YouTube

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Short videos for social networks are designed, first of all, to reveal a topic that is relevant to the audience. There are several reels (shorts) formats:

“Talking head” – when you, as the author of your blog, are on camera, talking about a topic that interests you.

Reels dialogue. In addition to the blog author, there is an interlocutor in the frame.

A podcast, "cut" during editing into short thematic videos.

Expert reel. For example, a filmed and edited work process.

Entertaining. This could be a play on various memes, a staged art director email database scene, or a road to work/home, edited and voiced with humor.

Reels-trend. They most often get into the feed, for example, videos to the same song. To be noticed, you need to have time to shoot your video to this viral composition (for example). You can't hesitate with trends, they quickly replace each other.

Tutorial. This is a video instruction. For example, "5 steps to financial independence."

Atmospheric reel. Beautiful video with melodic music. Serves to dilute the content and take a break from serious expert videos.

It is possible and necessary to combine different video formats in one blog. It is also important to add humor to the content. Even if you have expert content. Then people will perceive you as a living person, and not just as a strict specialist.

As you can see, any of the listed video formats can be a great help in developing your business and attracting profits. Which advertising to choose depends on what stage your business is at and what tasks need to be solved at the moment.