The Importance of Nurturing inales

[shishir.seoexpert1]

Audience is doomed to failure. This year, publishers are putting the relationship with the audience and especially the most loyal audience (subscribers) at the heart of their strategy. “We need to be more respectful of our audience, because we need to have a direct relationship with them. These are real people for whom the news is important, who want to be able to trust us.” Indeed, if the goal is to have loyal and engaged users, media outlets must focus more on creating quality content instead of content that will only get a single click from the Internet user.

3 Be cautious with platforms
Years of deference to platforms despite disappointing gambling data france returns have made publishers wiser — and skeptical — of them. They now favor a more measured approach: “What is our goal, and can platforms help us achieve it? If so, let’s partner; if not, let’s not waste our time . ”

Increasingly, publishers see platforms as a tool during the first user stage: the discovery of the editorial product. They then implement strategies to convert Internet users and retain them on their own platform. Publishers better define their objectives upstream and thus raise the level required to enter into negotiations. According to one publisher: "If the negotiation does not mention revenue or retention, it is not worth it."