What can you do?

[subornaakter20]

Remember, if you really need to get more information about the customer, you can do so after the purchase.
6. You Need Too Much Information (12%)
Again, no excuses, and again, make the process as simple as possible to get your customers to give you their money.

Customer data is gold and it's tempting to collect it at the point of purchase. But increasingly, shoppers understand the value of their information and are increasingly reluctant to waste it.

What can you do?
Get it later. As you build a relationship medicare leads email list with each new customer, you'll be able to build their data profile.
[Tweet “#eCommerce customers making higher value purchases come from Twitter”]

7. Complex Order Process (11%)
Whether your checkout process is necessarily complex, or you haven't updated it since 2005, the problem is that the longer it takes a customer to check out , the greater the chances of them abandoning.

It's not just that people have less patience online. Every step creates another fear, uncertainty or doubt in their minds. Eventually, they will reach a point where these 3 factors cause them to drop out.

What can you do?
Eliminate as many checkout and shipping steps as possible. Anything that is not necessary should be removed.
Conduct a usability study or start a conversion optimization program. Sometimes, complexity is not immediately apparent and a formal approach is needed to pinpoint problems.
Cart Abandonment

Conclusion

There are many reasons why customers abandon their shopping carts. Most of them are related to the information you provide about your product or service.

That is why you should always review your purchasing processes and the information you offer. In addition, you should know who your customers are and how you can offer them clear solutions through your product.