What is marketing automation? Free e-book
Posted: Sat Feb 01, 2025 8:32 am
Anyone who has heard about Digital Marketing , soon heard about Marketing Automation and also RD Station . And it's no wonder!
There are many fallacies and myths surrounding this subject. Therefore, it is important to clarify what we are talking about.
Many people think that any action performed automatically (such as following back or scheduling posts on social media) is already Marketing Automation in its full form. But these are just simple actions and are far below what we consider to be effective results.
The audience available on the internet is huge costa rica whatsapp data there are countless marketing strategies that can help you attract them. However, implementing them all with excellence is a great challenge for both small entrepreneurs and large corporations.
Marketing Automation means understanding and acting in a personalized and scalable way with the people who interact with your company on different online channels.
It's about understanding exactly what the Lead is interested in and their purchasing stage, giving them all the information they need at a given moment in an automated way.
And that's where Marketing Automation comes in through RD Station's Inbound Marketing platform !
It helps companies reach potential customers on a large scale, but in a personalized way.
Investing in Marketing Automation makes it possible to increase sales and revenue, reduce customer acquisition costs and improve customer retention.
There are many fallacies and myths surrounding this subject. Therefore, it is important to clarify what we are talking about.
Many people think that any action performed automatically (such as following back or scheduling posts on social media) is already Marketing Automation in its full form. But these are just simple actions and are far below what we consider to be effective results.
The audience available on the internet is huge costa rica whatsapp data there are countless marketing strategies that can help you attract them. However, implementing them all with excellence is a great challenge for both small entrepreneurs and large corporations.
Marketing Automation means understanding and acting in a personalized and scalable way with the people who interact with your company on different online channels.
It's about understanding exactly what the Lead is interested in and their purchasing stage, giving them all the information they need at a given moment in an automated way.
And that's where Marketing Automation comes in through RD Station's Inbound Marketing platform !
It helps companies reach potential customers on a large scale, but in a personalized way.
Investing in Marketing Automation makes it possible to increase sales and revenue, reduce customer acquisition costs and improve customer retention.