The development and promotion of the promo site is carried out by several IT specialists

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Copywriter. Thanks to his work, the purchase of a product or other target action occurs much more often. He creates sales material, comes up with effective names for headings and subheadings. A well-written text allows visitors to easily and correctly perceive information.

SEO specialist. He/she is engaged in composing keywords and phrases. After Internet users enter them, the search engine shows people advertising of your site or product. The place of your project in Google or Yandex search results largely depends on the activities of the SEO specialist.

Designer. This person develops the design and appearance of the promotional resource. His tasks are as follows: to make a unique design, correctly determine the accents of the elements for us companies board of directors email list the site and highlight calls to target actions. Each such specialist has a great creative imagination and a sense of style.

Layout designer. He turns the designer's layout into a ready-made promo site by writing code. All pages begin to function fully, including the form for collecting applications, the admin panel in the site management system, etc. Fast loading of the resource is also possible thanks to high-quality layout.

Project manager. He is responsible for the final result and prompt work with clients.

Internet marketer. He is responsible for developing a web resource. This is a professional who works on creating a promotional project system and studies the company's target market. The quality of product promotion and the company's position in your niche depend on the marketer's activities.


The work of each specialist is important and there is no point in discussing which of them is needed more and which less. Therefore, it is obvious that for the full-fledged work of the promotional project, the participation of the entire team in the development of the site is mandatory.