The website also has a video that potential customers can watch to see how the platform works and understand its key features. Sketch's homepage also has an attractive and eye-catching call to action at the bottom.
Rakuten
Rakuten is a platform that allows users to earn cash back on purchases at various participating stores through the site. This offer may seem too good to be true.
Therefore, Rakuten addresses such customer concerns by rcs data france answering specific questions, explaining how the service works, and providing statistics and customer reviews on the home page.
allowing potential customers to see participating stores and the percentage of cashback they will receive before signing up. What’s more, call-to-action buttons such as “buy now” are easy to identify.
Mailchimp
This is one of the best SaaS websites out there today. It is clean, balanced, and simple. Moreover, it does a good job of explaining the email marketing service and its features, and helping users understand its benefits.
Attractive illustrations, classic fonts, stylish graphics, prominent calls to action and bright colors help visitors interact well with the site.
You can easily understand what this company does just by looking at the logo, photos and animation on its homepage.
Conclusion
Therefore, a SaaS website should have a clean, attractive and simple design to attract and engage visitors. It should also have a clear call to action to allow target customers to learn more about the service and take the desired action.
The SaaS company examples above should give you an idea of the elements you should include to make your SaaS website balanced, attractive, and consistent with your brand.