It must be acknowledged that "Blick" has found its way to relevance. What publisher Michael Ringier has wanted for years has increasingly become a reality: the tabloid exposes the dubious goings-on surrounding the post bus, discovers the miraculous pension fund of Swissair and much more.
But one thing will be interesting: How does the typical "Blick" reader react to information that does not necessarily come from the world of the tabloids? "Bild" in Germany shows it: While the country usa rcs data is struggling to form a government, Helene Fischer dominates the headlines and the front page. Has she lost her voice, what will happen to the show miracle from Germany? That puts the grand coalition in second place.
This raises the question: are tabloid readers in Switzerland found in the more politically and economically relevant environment, or would the "Bild" program be more in demand here too? Ringier's attempt to cover everything - in the absence of a classic quality title such as Springer has with the "Welt" - was already a goal in the past. A goal that took away the lightness of the tabloids and demanded more from the reader than was often expected for this type of newspaper.
Christian Dorer is the first "Blick" boss to finally produce a paper that meets the publisher's requirements. The path for Ringier has been long, expensive and often strange. The upcoming Wemf payday is the industry's payday. The tabloid world and its readers are no longer easy to find. It remains exciting.