What tools does Programmatic Advertising have?

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Programmatic guidelines
Programmatic advertising has a number of tools that allow it to be developed and implemented. Among the most notable are demand-side platforms (DSP) and supply-side platforms (SSP). Below, the four main tools are discussed in depth:

Demand-side platforms (DSPs) – These are hong kong mobile database technologies that allow advertisers to buy digital impressions in formats such as display and rich media through ad exchanges. They use algorithms to determine the most economical impression and the most effective banner for the campaign. Advertisers access spaces in an automated way, which unifies media buying and optimizes results.
Supply-side platforms (SSPs) help publishers monetize their advertising space. They allow you to define controls to maximize revenue and connect sellers with buyers (DSPs) through Ad Exchanges. They are essential in programmatic advertising, automating the purchase and sale of space.
Data management platforms (DMPs) : collect and manage user data for marketing and programmatic advertising. They allow you to create target audiences from data from various sources, facilitating detailed segmentations. They are very relevant in campaign optimization.
Ad Exchange (AdX) - These are intermediaries that connect SSPs with DSPs, facilitating the buying and selling of ads. They are virtual marketplaces that streamline real-time auctions for efficient and automated transactions.
Conclusion
It is no news to say that programmatic advertising has revolutionized digital marketing as we know it by enabling automated and precise transactions of advertising space.