Small Business: Increase Local Customers by 15% with Google Ads.
Big Business: Launch a new product and reach 1 million sales in a year.
Marketing plan
Step 3. Defining the target audience
Creating a profile of your audience is the foundation of any marketing plan. Determine:
Demographics (age, gender, location).
Psychographics (interests, values, lifestyle).
The problems you solve.
Tools: Use data from uk phone number list Google Analytics, customer surveys, or social media to refine your audience profile.
Bonus:
Conduct surveys using Google Forms or Typeform.
Use comments and reviews on social networks.
Track customer behavior on your site using heatmaps
Step 4. Developing a strategy and choosing promotion channels
Define the main directions
Based on your goals and audience analysis, select key areas:
Content Marketing: Creating a blog, articles, videos.
Social Media: Being present on platforms where your audience is active.
Email Marketing: Newsletters with an emphasis on personalization.
Advertising: Contextual, targeted, native.
Evaluate promotion channels
Analyze which channels are best suited:
How to learn more about your audience
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