Sendinblue - Advanced Segmentation Features.
GetResponse - built-in features for creating landing pages.
ActiveCampaign - powerful analytics and automation.
Choose a platform based on your goals and budget.
email marketing
Step 3. Create a contact base
Subscription forms on your italy phone number list website – offer users the opportunity to leave their email in exchange for useful content (such as a checklist or a free webinar).
Social networks - hold a promotion or competition with a mandatory subscription to an email newsletter.
Offline activities - collect contacts at exhibitions, conferences and other events.
Partnerships - Collaborate with other brands to share contacts (with user consent).
Important: Comply with data protection laws such as GDPR or CAN-SPAM and always obtain consent to send emails.
Step 4: Create an email chain
Types of letters:
Welcome messages are sent immediately after subscription and help establish contact.
Promotional mailings – inform about discounts and promotions.
Educational - useful content that increases brand value in the eyes of subscribers.
Retention emails - remind about abandoned carts or offer bonuses to bring the customer back.
Trigger emails are sent in response to certain user actions, such as placing an order.
Tip: Personalize your emails using the subscriber's name or previous purchases.
Methods of collecting the database
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