The Adidas business model revolves around creating and selling high-quality sportswear, footwear and accessories to consumers worldwide. With a strong emphasis on innovation, performance and style, Adidas has become one of the leading brands in the sports industry.
Founded in Germany in 1949, Adidas has built its reputation on its dedication to providing athletes with the best products to enhance their performance. The company's product portfolio includes a variety of offerings, ranging from running shoes and football boots to training apparel and accessories.
Adidas continues to evolve and adapt to changing consumer preferences and market trends through its stockholder data robust business model. The company’s commitment to innovation, collaboration and sustainability sets it apart in the sports industry and ensures its continued success in the years to come.
Adidas' roots can be traced back to a small shoemaker's shop founded in 1924 in Herzogenaurach, Germany, by brothers Adolf Dassler and Rudolf Dassler. Initially, the company was called Gebrüder Dassler Schuhfabrik and specialized in sports shoes.
The Dassler brothers shared a passion for sports and were determined to create shoes that would enhance performance and give athletes a competitive edge. Their dedication to quality and innovation quickly caught the attention of athletes, and their shoes became more popular in the sports community.
A Brief History of Adidas
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