Analytics data processing
Posted: Mon Feb 17, 2025 6:14 am
However, I want to remind you that when you have a limited amount of accumulated data, do not rush to radically change your strategy or make a decision. Some customers can have very different experiences with the same service. For example, two customers can express completely opposite opinions about the same service - from "terrible" to "incredibly wonderful". Therefore, if you encounter controversial opinions about a certain aspect of your business, this is an indication for deeper research. Formulate a hypothesis, test it, and only then draw conclusions.
I recommend being open to experimentation bolivia telegram data and trying to understand how each aspect can be improved.
Marketing KPIs
Let's consider the issue of marketing KPIs. As you interact across channels and conduct various studies, you will receive new and diverse metrics that can expand significantly over time.
It’s important to remember that you can measure almost anything, and I recommend keeping a judicious approach and avoiding trying to improve all metrics at once. This can lead to distraction and unfocus in your efforts.
For example, there are cases where tasks aimed at improving certain KPIs may conflict with each other. This approach not only unbalances the team’s efforts, but can also interfere with the normal operation of processes.
It is recommended to choose key indicators that most closely reflect the strategic goals of the business and focus efforts on improving them, giving the team a clear and balanced direction.
I recommend being open to experimentation bolivia telegram data and trying to understand how each aspect can be improved.
Marketing KPIs
Let's consider the issue of marketing KPIs. As you interact across channels and conduct various studies, you will receive new and diverse metrics that can expand significantly over time.
It’s important to remember that you can measure almost anything, and I recommend keeping a judicious approach and avoiding trying to improve all metrics at once. This can lead to distraction and unfocus in your efforts.
For example, there are cases where tasks aimed at improving certain KPIs may conflict with each other. This approach not only unbalances the team’s efforts, but can also interfere with the normal operation of processes.
It is recommended to choose key indicators that most closely reflect the strategic goals of the business and focus efforts on improving them, giving the team a clear and balanced direction.